Home builder general manager job description

A home builder general manager runs the day-to-day business across construction, quality control, customer service and project management, so homes close on time and buyers stay satisfied after move-in. They meet department heads each week, review build and warranty numbers, and step in when a buyer's problem stalls.

Median pay, residential builders and remodelers · BLS, May 2025

$105,010 a year$50.48 an hour

Annual pay: 10th percentile $52,000, middle half $72,790 to $156,380, 90th percentile $210,110. Source: BLS Occupational Employment and Wage Statistics, May 2025.

Reports to
Chief Operating Officer
Department
Operations
Schedule
40-hour week, weekly site visits · Regular 40-hour week with site visits and inspections each week, longer hours in peak build phases, and some hybrid days
Also called
Division manager · Area general manager · Vice president and general manager

Home builder general manager job description template

This is our Role Blueprint, word for word. Replace the highlighted fields and adjust the example targets and pay to fit your company.

Download as Word file

Home Builder - General Manager

Company Name:
[INSERT COMPANY NAME HERE]
Department:
Operations
Reports to:
[Chief Operating Officer]
Location:
[INSERT LOCATION HERE]

1. Position Summary

Oversee all aspects of home building operations while ensuring departments work cohesively to meet strategic targets and deliver exceptional quality products. Lead and inspire teams across departments, track KPIs, and maintain timely project completion. Foster a culture of continuous improvement and customer satisfaction within a growth-focused company.

2. Essential Duties and Responsibilities

  • Direct and manage multiple departments including construction, quality control, customer service, and project management.
  • Track and analyze key performance indicators (KPIs) to drive operational efficiency and productivity.
  • Ensure build quality and adherence to design specifications, safety standards, and timelines.
  • Collaborate with senior leadership in strategic planning and decision-making to achieve business goals.

3. Key Tasks / Daily Activities

  • Monitor daily operations and project progress to ensure deadlines and quality standards are met.
  • Conduct regular meetings with department heads to review performance and address operational challenges.
  • Engage with customers to gather feedback, resolve issues, and strengthen client relationships.
  • Evaluate operational data and implement process improvements to enhance overall efficiency.

4. Key Performance Indicators (KPIs)

  • On-time project completion rate: ≥ 95%.
  • Customer satisfaction rating: > 4.8 stars.
  • Reduction in project rework or errors: < 5%.
  • Annual revenue growth: ≥ 10%.

5. Required Qualifications and Skills

  • Bachelor’s degree in Business, Construction Management, Engineering, or a related field.
  • Minimum 8 years of management experience with at least 3 years in a senior leadership role.
  • Strong leadership, strategic planning, and financial management skills.
  • Excellent communication, problem-solving, and decision-making abilities.

6. Preferred Experience

  • Experience in the home building or construction industry.
  • Proven track record of managing cross-functional teams in a fast-paced environment.
  • Familiarity with construction quality standards, building codes, and regulatory requirements.
  • Previous involvement in project management or operation optimization initiatives.

7. Physical Requirements

  • Ability to navigate construction sites and office environments.
  • Occasional requirement to lift materials or supplies up to 25 lbs.
  • Comfortable working in varying environmental conditions including outdoor settings and on-site visits.
  • Adept at standing, walking, and occasional bending or reaching.

8. Work Environment and Schedule

  • Regular 40-hour work week with occasional extended hours during peak project phases.
  • On-site visits and inspections required weekly.
  • Minimal travel may be necessary to meet with key stakeholders or attend industry events.
  • Hybrid work flexibility available dependent on project demands.

9. Compensation and Benefits

  • Competitive salary range: $90,000 - $120,000 per year.
  • Performance-based bonuses available.
  • Comprehensive health, dental, and vision insurance.
  • 401(k) plan with company match.
  • Additional fringe benefits including paid time off and professional development programs.

10. Company Culture and Overview

  • Our company is committed to building quality homes and fostering a culture of innovation, collaboration, and continuous improvement.
  • We value diversity, empower our employees to lead change, and invest in professional growth to help you achieve your full potential.
  • We believe in teamwork, transparency, and creating an inclusive workplace where every voice matters.

11. How to Apply

If you meet the above criteria and want to be part of a growth-oriented company focused on customer satisfaction, please send your resume to [INSERT EMAIL HERE] or apply online at [INSERT WEBSITE LINK HERE].

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What a home builder general manager does differently

At a home builder, the buyer's experience runs from contract to the end of the warranty. The GM ties together every team that touches it: construction, quality, customer service and the project managers.

  • FHA buyers bring builder paperwork

    When a buyer finances a new home with an FHA loan, the lender needs builder documents for its case file. HUD's Mortgagee Letter 2020-36 lists the builder's certification of plans, specifications and site (form HUD-92541), the warranty of completion of construction (form HUD-92544) and the required inspections. Have them ready for every FHA buyer, and check the current FHA handbook for changes. Source: HUD Mortgagee Letter 2020-36: New construction documentation for FHA loans.

  • Two kinds of warranty in one house

    Under the FTC's warranty rules, the beams, wallboard, wiring and plumbing in a new home are not consumer products when sold with the house under a written warranty. Furnaces, air conditioners, water heaters and appliances still are. They often carry the maker's own warranty. Train customer service to tell buyers which requests come to you and which go to a manufacturer. Source: eCFR: 16 CFR 700.1, FTC interpretation of the Magnuson-Moss Warranty Act (products attached to homes).

  • Your own checks at fixed stages

    City inspections check the code. Your own checks catch what buyers notice. Set internal inspections at the same stages on every house, such as before drywall and before the buyer's walkthrough. The GM owns the checklists and the results, and sends repeat failures back to construction and the trade that caused them.

  • Selections run on a deadline

    Buyers pick flooring, cabinets and upgrades after they sign, and each choice has a cutoff tied to the build stage. A late change can stall a house or force a reorder. The GM sets those cutoffs with construction and sales, writes them into the contract packet, and names who can approve an exception.

  • Meet around houses, not departments

    Run the weekly department meeting from a list of homes: each house's stage, its closing date, open buyer issues and warranty tickets from recent closings. Construction, customer service and project managers then look at the same problem at the same time, and each item leaves the room with one owner.

How much home builder general managers make

The closest BLS group for home builder general managers is general and operations managers. General and operations managers who work for residential builders and remodelers earned a median of $105,010 a year ($50.48 an hour) in May 2025, according to the Bureau of Labor Statistics. That’s about the same as the $105,770 median for general and operations managers in all industries. About 40,030 of the 3,503,020 general and operations managers in that survey work for residential builders and remodelers.

A builder GM draws a yearly wage plus a results bonus. Link that bonus to closings, build quality and buyer survey scores you can measure.

Residential builders and remodelers
All industries
10th–90th percentileMiddle halfMedianAnnual pay, May 2025. Source: BLS Occupational Employment and Wage Statistics.
Annual pay by percentile
Group10th25thMedian75th90th
Residential builders and remodelers$52,000$72,790$105,010$156,380$210,110
All industries$50,090$72,320$105,770$167,280$253,390

BLS reports home builders and remodelers together. Post a real range for your market in the ad.

The pay line in the template above is an example from our Role Blueprint. Set yours from these figures and what local companies pay.

Skills to hire for, and what you can teach

Hire for these

  • Has managed construction and customer service teams at a home builder or a similar business
  • Reads build schedules, cost reports and warranty logs
  • Handles upset buyers face to face
  • Runs a weekly operating meeting where every item has an owner
  • Knows residential building codes and quality standards

Teach these on the job

  • Your plans, options and selection cutoffs
  • The closing documents each loan program asks for
  • Your warranty standards and how fast you answer requests
  • Your scheduling and customer service software

A home builder GM works from the build schedule in software such as BuildPro or Buildertrend, a warranty ticket system and the buyer survey reports. Ask candidates which numbers they looked at every Monday and what they did when one moved.

Home builder general manager interview questions

Two of the 6 questions we'd ask, and what a strong answer sounds like. Ask every candidate the same questions, and rate each answer on your own before you compare notes.

  1. Situational · Finding root causes

    On-time closings are down and warranty claims are up in the same quarter. Walk me through how you find out why.

    A strong answer: Breaks both down by community and superintendent, checks whether homes were rushed at the end, talks with the teams, and sets fixes with owners and dates.

  2. Behavioral · Hiring superintendents

    Tell me about a strong superintendent or manager you hired. What did you look for?

    A strong answer: Describes specific signals (how they ran a schedule, how trades talked about them, a site walk test) and how the hire performed.

All 6 questions and the work exercise

Home builder general manager KPIs

Those template targets are only examples. Set yours from recent closings, warranty records and survey results, then review them with the COO at each quarter's end.

On-time project completion rate
Count homes that closed on or before the date in the buyer's contract or latest written update, out of all closings. Split it by community and plan.
Customer satisfaction rating
Survey buyers after closing and again before the warranty year ends. Read the comments with the scores, and follow up on every low rating within the week.
Reduction in project rework or errors
Track items found at internal checks, walkthroughs and warranty requests per home. Compare by trade and phase against the prior period.
Annual revenue growth
Split the change in closed revenue into more homes closed and a higher average price, so you can see which one drove the year.

Career path

  1. Field supervisorBuilds a group of homes and leads buyer walkthroughs.
  2. Operations managerAssigns crews and keeps every house on schedule.
  3. General managerRuns construction, quality, customer service and project management.
  4. Chief operating officerTakes on construction for every community the company builds in.

Other roles in a home builder business

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Home builder general manager FAQ

Who should lead a buyer's walkthrough before closing?

The superintendent who built the house, with a customer service rep taking notes. Walk the house in the same order every time, show the buyer how the systems work, and write every item on one list that both sides sign. Promise dates only for items the trade has confirmed it can fix.

How much does a home builder general manager make?

General and operations managers who work for residential builders and remodelers earned a median of $105,010 a year ($50.48 an hour) in May 2025, according to the Bureau of Labor Statistics. The middle half earned between $72,790 and $156,380 a year. Pay also depends on your local market, experience and bonus terms.

How should a GM handle a buyer who wants to cancel?

Meet the buyer in person and find the real cause: a delay, a financing problem, a low appraisal or a change in their life. Check what the contract allows before offering anything. Bring the sales manager in, since a cancelled contract also means a house to resell and a deposit question to settle.

What has to happen before a builder leaves a finished community?

Finish the punch list on streets, sidewalks, ponds and common areas, and get the city to accept them so any bonds are released. Hand the homeowners association its records and accounts on the schedule its documents set. Keep warranty staff on the last homes until their warranty periods end.

Does a home builder GM spend time on job sites?

Yes, every week. The template's lines on lifting, standing, walking, bending and outdoor work describe tasks like walking a house before drywall, checking a finished home before the buyer's walkthrough, bending to look under a sink or at a foundation, and carrying a sample box into a model. Most of the rest of the week is meetings and reports.

Sources

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