A commercial remodeling sales representative walks offices, stores and restaurants with owners and property managers, scopes the renovation and turns it into a priced proposal. After the walk-through they answer questions and trade drafts until the contract is signed, then stay the client's main contact while the project manager runs the job.
By the HireBus team · Updated · Pay data: BLS, May 2025
Median pay, commercial building contractors · BLS, May 2025
Serve as the primary point of contact for prospective and existing commercial remodeling clients by providing detailed estimates, closing remodeling deals, and nurturing long-term client relationships. Drive business growth and profitability through effective sales strategies and outstanding customer service.
2. Essential Duties and Responsibilities
Provide accurate remodeling estimates that meet client needs and company standards.
Close remodeling deals and ensure profitability through strategic negotiation and follow-up.
Develop and maintain strong relationships with clients while managing expectations throughout the project lifecycle.
Collaborate with project managers and operations teams to ensure seamless project execution and customer satisfaction.
Track and report sales performance and market feedback to senior management.
3. Key Tasks / Daily Activities
Meet with potential clients to assess their remodeling needs and provide onsite estimates.
Follow-up with clients after initial consultations to answer questions and discuss project details.
Manage a sales pipeline, including prospecting, lead generation, and deal tracking.
Collaborate with marketing to create targeted outreach campaigns for commercial remodeling projects.
Prepare detailed proposals and presentations for clients.
4. Key Performance Indicators (KPIs)
Monthly Closed Deals: Minimum of 10 deals closed per month.
Revenue per Deal: Achieve an average of $15,000 per closed deal.
Additional fringe benefits may include paid time off, professional development opportunities, and travel allowances.
10. Company Culture and Overview
At [INSERT COMPANY NAME HERE], we foster a dynamic and inclusive work environment where team members are empowered to innovate, grow, and excel.
We are committed to delivering exceptional service within the commercial remodeling industry, continuously striving for excellence and client satisfaction.
Our collaborative culture supports personal development and rewards results, making our team a driving force behind our success.
11. How to Apply
If you meet the above criteria and want to be part of a growth-oriented company focused on customer satisfaction, please send your resume to [INSERT EMAIL HERE] or apply online at [INSERT WEBSITE LINK HERE].
Need help filling this role? HireBus posts the ad, Iris interviews every applicant by phone before you do, and you decide who to hire. Start hiring now
What changes for a sales rep in commercial remodeling
The client is a business, the building is often occupied, and old ceilings hide surprises. Those facts shape every walk-through and proposal.
Night work near homes has a noise limit
Many stores and offices back onto houses or apartments. Maryland's noise rule caps construction noise at 90 dBA by day and holds night work to nighttime limits measured at the neighboring property, lowest where that property is residential. When a client wants demolition or core drilling after hours, ask who lives nearby, check the county's own noise rules too, and price the quieter method or day work. Source: COMAR 26.02.03.02: environmental noise standards.
Old light fixtures may hold PCBs
Office and retail remodels often pull out old fluorescent fixtures. EPA warns that PCBs may be inside ballasts built ahead of July 1, 1979, and any building built or renovated before 1979 could have them unless its lighting was fully replaced since. Ballasts made from mid-1979 to mid-1998 without PCBs must be labeled "No PCBs." Ask your electrical sub to open a few fixtures and read the ballast labels before you price, then list safe removal and disposal on its own line. Source: EPA: PCB-containing fluorescent light ballasts in school buildings.
Price the phases, not just the finished space
A store or office that stays open gets remodeled in pieces: half the sales floor, then the other half, or one wing at a time. Each phase adds setup, dust walls, moving fixtures and cleanup. Agree on the phases at the walk-through, show them in the proposal with their own dates, and price each move so the client sees why phasing costs more than a closed space.
Look above the ceiling on the first walk
Most commercial remodels change what sits above the ceiling grid: ductwork, sprinkler lines, cabling and abandoned wiring. Don't trust the last tenant's drawings. Lift a tile in each room, take photos, and note fire-rated walls that run up to the deck. A proposal built from what you saw brings fewer change orders and fewer awkward calls.
Chains send their own bid form
National store and restaurant clients often send a prototype drawing set and a bid form with fixed line items. Price in their format, line by line, and write exclusions and assumptions on the form itself. Their facilities teams compare your numbers across many locations, so a blank line looks like a mistake, not a saving.
How much commercial remodeling sales representatives make
The closest BLS group for commercial remodeling sales representatives is sales representatives of services. Sales representatives of services who work for commercial and industrial builders earned a median of $44.63 an hour ($92,830 a year) in May 2025, according to the Bureau of Labor Statistics. That’s above the $69,990 median for sales representatives of services in all industries. About 5,210 of the 1,256,010 sales representatives of services in that survey work for commercial building contractors.
Reps here usually earn a base and a commission on signed work, and some firms figure the commission on margin, not the contract total. The template's base trails the BLS pay shown for this job at commercial building firms, so spell out how commission builds on it.
Commercial building contractors
$92,830$92,830 median Middle half $65,510–$130,290 10th–90th $46,840–$192,390
All industries
$69,990$69,990 median Middle half $47,670–$100,480 10th–90th $37,980–$148,840
$25k$50k$75k$100k$125k$150k$175k$200k$225k
10th–90th percentileMiddle halfMedianAnnual pay, May 2025. Source: BLS Occupational Employment and Wage Statistics.
Annual pay by percentile
Group
10th
25th
Median
75th
90th
Commercial building contractors
$46,840
$65,510
$92,830
$130,290
$192,390
All industries
$37,980
$47,670
$69,990
$100,480
$148,840
BLS doesn’t publish pay for commercial remodelers on their own. These figures cover nonresidential building construction, which include them. Post a real range for your market in the ad.
The pay line in the template above is an example from our Role Blueprint. Set yours from these figures and what local companies pay.
Skills to hire for, and what you can teach
Hire for these
Walks a space and writes a clear scope from it
Reads floor plans and reflected ceiling plans
Builds proposals with plain exclusions and assumptions
Follows up steadily with busy property managers
Explains night or weekend phasing to a client in plain words
Teach these on the job
Your estimating sheets and markup rules
Bluebeam takeoffs and your CRM
Local permit steps for interior alterations
What to look for above ceilings and behind walls
Each national client's bid forms
Reps carry a laser measure, a camera phone, a tablet for notes and a work light for checking the space over ceiling tiles. Proposals come out of the CRM and Microsoft Office, and drawings get marked up in Bluebeam Revu or a similar tool.
Two of the 6 questions we'd ask, and what a strong answer sounds like. Ask every candidate the same questions, and rate each answer on your own before you compare notes.
Situational · Pricing with unknowns
A business owner wants a price today, but you see signs of hidden problems behind the walls. What do you do?
A strong answer: Explains the unknowns, gives a range or allowance with clear exclusions, suggests opening a test area, and sets a follow-up date.
Behavioral · Repeat business
Tell me about a commercial client relationship you built that led to repeat work.
A strong answer: Explains how they earned trust (fast responses, honest pricing), stayed in touch between projects, and the repeat work that followed.
Read the template's targets as examples only. Tie every rep's goals to your own job sizes, close rates and territory, and review them together every quarter.
Monthly Closed Deals
Tally the new contracts this rep signs in a month, leaving out change orders on jobs already running.
Revenue per Deal
Divide the rep's signed contract value by deals closed. Look at it by client type, since a restaurant build-out and an office refresh differ widely in size.
Client Satisfaction Rating
Ask the client contact to rate the sales experience right after signing, and again at job close, so sales and field results stay separate.
Lead Conversion Rate
Divide projects confirmed by prospects who had a walk-through or a proposal, and review lost bids each month to learn why they were lost.
Career path
Assistant project manager at a commercial subcontractorLearns drawings, submittals and how jobs run.
Sales representativeScopes spaces, writes proposals and closes work.
Senior account managerOwns the largest repeat clients and national programs.
Sales managerCoaches the team and negotiates the biggest contracts.
Should a commercial remodeling rep come from residential remodeling sales?
They can, but the job changes. Homeowners buy once and decide at the kitchen table; property managers and facility teams buy often and compare line items, schedules and insurance papers. A residential rep brings closing habits and steady follow-up. Teach them to read commercial drawings, write exclusions and sell around a building's work hours before you hand them a big account.
How much does a commercial remodeling sales representative make?
Sales representatives of services who work for commercial and industrial builders earned a median of $44.63 an hour ($92,830 a year) in May 2025, according to the Bureau of Labor Statistics. The middle half earned between $65,510 and $130,290 a year. Pay also depends on your local market, experience and overtime.
When should a commercial remodeling rep say no to a bid?
When the client won't share a budget or decision date, or the drawings are too thin to price. Also when the schedule needs crews you don't have, or the work is a trade you'd have to sub out with no track record. A polite no saves the estimator's time for jobs you can win, and it keeps the door open for the next one.
How fast should a proposal go out after a walk-through?
Set a date at the walk-through and tell the client. Small refresh jobs can go out within days. Larger fit-outs wait on sub quotes for mechanical, electrical and plumbing work, so send a note with the expected date and any open questions that change the price. Silence after a walk-through sends the client to the next bidder.
What do the rep template's standing, walking and lifting lines cover?
Walk-throughs mean standing and walking through stores, offices and kitchens, sometimes in the middle of demolition, while measuring and taking photos. Lifting means things like a sample case, a box of brochures or a roll of drawings. Looking above a ceiling tile may mean a short stepladder. Describe these tasks to candidates and discuss how else any of them could be done.
