An appliance repair sales representative sells the company's repair and maintenance plans, mostly to homeowners the shop has already served, and signs small landlords and property managers to service agreements. They renew plans before they lapse and answer coverage questions by phone and in person.
By the HireBus team · Updated · Pay data: BLS, May 2025
Median pay, household goods repair shops · BLS, May 2025
As a Sales Representative in the Appliance Repair Industry, your pivotal role will be to drive sales by offering repair plans and warranties, closing sales, and maintaining client relations. Your contribution will directly impact the company's growth and success.
2. Essential Duties and Responsibilities
Offer and sell appliance repair plans or warranties.
Close sales and meet monthly sales targets.
Maintain relationships with clients through regular follow-ups.
Handle customer inquiries and complaints promptly and professionally.
3. Key Tasks / Daily Activities
Engage with customers to understand their appliance repair needs.
Develop proposals that meet clients' needs and budget.
Follow up with potential leads and close sales.
Maintain a database of customers and prospects.
4. Key Performance Indicators (KPIs)
Revenue per hour: $150.
Customer Satisfaction Rating: >4.8 stars.
Monthly sales targets: 100% achievement.
Client Retention Rate: >85%.
5. Required Qualifications and Skills
High school diploma or equivalent.
Minimum of 2 years experience in a sales role.
Excellent communication and negotiation skills.
Knowledge of appliances and repair services.
6. Preferred Experience
Previous experience in the appliance repair industry or related field.
7. Physical Requirements
Ability to sit, stand, and walk for extended periods.
Must be able to lift up to 15 pounds.
8. Work Environment and Schedule
Typical work hours: Monday to Friday, 9:00 AM - 5:00 PM.
Minimal travel may be required for client meetings.
9. Compensation and Benefits
Salary range: $40,000 - $55,000 per year.
Commission on sales.
Comprehensive health, dental, and vision insurance.
401k retirement plan.
10. Company Culture and Overview
Join a team that values growth and success, not just for the company but for every individual. We encourage constant learning and provide opportunities for professional development. We pride ourselves on delivering top-notch appliance repair services and maintaining excellent customer satisfaction.
11. How to Apply
If you meet the above criteria and want to be part of a growth-oriented company focused on customer satisfaction, please send your resume to [INSERT EMAIL HERE] or apply online at [INSERT WEBSITE LINK HERE].
Need help filling this role? HireBus posts the ad, Iris interviews every applicant by phone before you do, and you decide who to hire. Start hiring now
The rep doesn't sell the repair; the tech quotes that in the kitchen. The rep sells what comes after: a plan that brings the homeowner back, or an agreement that sends a landlord's repairs to your shop.
In California, a check-up plan is a service contract
The template says reps sell repair plans or warranties. The FTC draws the line: a warranty comes with a product as part of its price, while a service contract is bought separately. Whoever makes a service contract must list all its terms clearly, in simple words, and warranty disclosures in one can leave buyers unsure which they have. Call your plan a plan unless it really is a warranty, and tell owners of newer appliances what it adds to the maker's warranty. Source: FTC: Businessperson's guide to federal warranty law (service contracts).
The template judges the rep on client retention. A plan renews best when the homeowner can see what it did: the check-up visit, the repair it paid for, the problem the tech caught early. Call before the term ends with that record open. If a plan renews on its own, the customer should have heard so at the sale and know how to cancel.
How much appliance repair sales representatives make
The closest BLS group for appliance repair sales representatives is sales representatives of services. Sales representatives of services who work for household goods repair shops earned a median of $29.00 an hour ($60,320 a year) in May 2025, according to the Bureau of Labor Statistics. That’s below the $69,990 median for sales representatives of services in all industries. About 480 of the 1,256,010 sales representatives of services in that survey work for household goods repair shops.
A base salary and commission, per the template. Pay commission once a plan is paid for and past any refund period, and give renewals their own rate, since the template judges the rep on client retention.
Household goods repair shops
$60,320$60,320 median Middle half $47,950–$82,430 10th–90th $33,960–$109,050
All industries
$69,990$69,990 median Middle half $47,670–$100,480 10th–90th $37,980–$148,840
$0k$25k$50k$75k$100k$125k$150k$175k
10th–90th percentileMiddle halfMedianAnnual pay, May 2025. Source: BLS Occupational Employment and Wage Statistics.
Annual pay by percentile
Group
10th
25th
Median
75th
90th
Household goods repair shops
$33,960
$47,950
$60,320
$82,430
$109,050
All industries
$37,980
$47,670
$69,990
$100,480
$148,840
BLS doesn’t publish pay for appliance repair companies on their own. These figures cover personal and household goods repair businesses, which include them. Post a real range for your market in the ad.
The pay line in the template above is an example from our Role Blueprint. Set yours from these figures and what local companies pay.
Skills to hire for, and what you can teach
Hire for these
Explains what a plan covers and what it doesn't, in plain words
Makes follow-up calls every day and logs each one
Talks about appliance faults with enough detail to answer a homeowner's questions
Takes a no without pushing and keeps the door open for later
Writes clear proposals for landlords with many units
Teach these on the job
Your plans' coverage, price, renewal and cancellation terms
Do Not Call checks and how your CRM flags each number
The brands your techs repair and the ones you're authorized for
How the office bills a property account
Common failures by appliance type and age
Reps work from a CRM or the plan module of your job software, with each customer's repair history open during the call. Before the first call goes out, set up call logging and a regular check of every number against the federal Do Not Call list.
Two of the 6 questions we'd ask, and what a strong answer sounds like. Ask every candidate the same questions, and rate each answer on your own before you compare notes.
Situational · Explaining plan coverage
A customer asks what a repair plan covers and what it doesn't. How do you explain it?
A strong answer: Explains covered appliances and parts, exclusions, limits, cost and cancellation terms in plain words, and gives it in writing.
Behavioral · Following up
Tell me about a time you followed up after selling a repair plan and found the customer misunderstood what it covered.
A strong answer: Took ownership, explained the coverage again in writing, got the office to fix or cancel it if that was fair, and kept the customer informed until it was settled.
Pull these from the CRM each month. Your first six months of plan sales will show what targets fit better than the template's samples.
Revenue per hour
Signed plan and account revenue for the month over the rep's hours on the clock. A low number often means time spent on landlords who never sign or on numbers the rep can't call.
Customer Satisfaction Rating
Ask plan customers to rate their first visit under the plan. When a score is low, check whether the customer expected coverage the plan doesn't give.
Monthly sales targets
Plans sold and accounts signed against the month's target, minus anything refunded or canceled. Split past repair customers from new ones.
Client Retention Rate
Plans and accounts that renewed, out of those that came up for renewal that month. Note why each one left, such as price, a move or a bad visit.
What does an appliance repair sales rep sell if the techs quote the repairs?
Plans and accounts. The tech quotes the repair in the home. The rep follows up later with a maintenance or repair plan, calls customers whose plans are ending, and signs landlords and property managers who need a repair vendor. Some shops also have the rep follow up with homeowners who turned down a repair quote.
How much does an appliance repair sales representative make?
Sales representatives of services who work for household goods repair shops earned a median of $29.00 an hour ($60,320 a year) in May 2025, according to the Bureau of Labor Statistics. The middle half earned between $47,950 and $82,430 a year. Pay also depends on your local market, experience and overtime.
Should appliance techs sell plans on the job?
They can mention one, and many customers hear it best from the person who just fixed their dryer. Keep it simple for the tech: one plan sheet and one price. The rep or the office handles the sign-up and the questions, so the tech isn't explaining coverage terms on the way out the door.
A customer asks if the plan will buy them a new appliance. What should the rep say?
Only what the contract says. If it pays for repairs but not replacement, say so plainly, even if it costs the sale. A customer who thought the plan would buy them a new refrigerator becomes a refund request and a bad review. Have the plan's terms on screen during every call, and send the full terms in writing before payment.
Does an appliance repair sales rep need repair experience?
It helps, and the template lists knowing appliances and repair services as a requirement. A former CSR or helper already knows which faults are common and what a repair visit looks like. Someone from another sales job can learn that through a few weeks of ride-alongs and listening to booking calls.
Why does the sales rep template list sitting, standing, walking and lifting 15 pounds?
Those physical lines come straight from the template. For this rep they mean long stretches of calls at a desk, walking an apartment complex with a property manager to list the units, and carrying a laptop and plan folders to meetings. Put those tasks in the ad, and add that you'll make reasonable accommodations.
