An elevator service sales manager builds the book of upkeep contracts on elevators, escalators and wheelchair lifts, often by taking buildings from a maker's own service arm. They coach the reps, set territories and targets, approve prices and contract terms, choose which bids to chase, and keep every rep's talks with competitors inside the law.
By the HireBus team · Updated · Pay data: BLS, May 2025
Median pay, other building equipment contractors · BLS, May 2025
Annual pay: 10th percentile $93,680, middle half $116,490 to $170,530, 90th percentile $203,550. Source: BLS Occupational Employment and Wage Statistics, May 2025.
Reports to
General Manager
Department
Sales
Schedule
8 to 5 weekdays, part in the field · About one day in five at client buildings and branches, plus some longer days for client meetings and sales events
Also called
Director of service sales · Elevator sales manager · Regional sales manager · Business development manager
Elevator service sales manager job description template
This is our Role Blueprint, word for word. Replace the highlighted fields and adjust the example targets and pay to fit your company.
This position is responsible for driving sales growth in the elevator maintenance sector by setting clear sales goals, mentoring team members, and pursuing new service contracts to ensure market expansion and customer satisfaction.
2. Essential Duties and Responsibilities
Develop and execute strategic sales plans to achieve and exceed revenue targets.
Mentor and support the sales team by providing training, guidance, and performance feedback.
Proactively pursue and secure new elevator maintenance service contracts to expand the customer base.
Collaborate with cross-functional teams to ensure alignment on client needs and service delivery.
3. Key Tasks / Daily Activities
Conduct daily sales meetings to evaluate progress and set daily targets.
Manage and update customer relationship management (CRM) systems to track sales activities and leads.
Provide coaching and performance reviews to individual sales representatives.
Engage with prospective and current clients through calls, meetings, and presentations to discuss service solutions.
4. Key Performance Indicators (KPIs)
Revenue Growth: Achieve a minimum annual increase of 20% in sales revenue.
Sales Conversion Rate: Maintain a conversion rate of at least 25% on qualified leads.
Customer Satisfaction Rating: Secure an average rating of over 4.8 stars from clients.
New Accounts Secured: Acquire a minimum of 10 new service contracts per quarter.
5. Required Qualifications and Skills
Bachelor’s degree in Business Administration, Marketing, or a related field.
A minimum of 5 years of progressive sales experience, ideally within the home services or maintenance industry.
Strong leadership and interpersonal skills with an ability to coach and develop high-performing teams.
Proficient in CRM platforms and sales analytics with excellent communication and negotiation skills.
6. Preferred Experience
Prior experience in the elevator maintenance or broader home services industry.
Demonstrated success in managing and scaling sales teams in competitive environments.
Experience working with commercial property managers and building owners.
Proven record of achieving significant sales growth and establishing long-term client relationships.
7. Physical Requirements
Ability to occasionally lift up to 25 lbs when required.
Occasional site visits that involve standing, walking, and navigating various environments.
Comfortable working in both office settings and on-site at elevator maintenance locations.
Adherence to safety protocols during site visits and in confined spaces.
8. Work Environment and Schedule
Typical work hours are Monday through Friday from 8:00 AM to 5:00 PM.
Occasional extended hours may be required for client meetings and sales events.
Up to 20% travel time to client sites and regional service locations is expected.
A hybrid work environment with a blend of office and field work.
9. Compensation and Benefits
Base salary ranging from $85,000 to $110,000 USD annually.
Performance-based bonus structure available up to 20% of the base salary.
Comprehensive health, dental, and vision insurance plans provided.
401(k) retirement plan with an employer match, as well as paid time off and professional development opportunities.
10. Company Culture and Overview
We foster a collaborative and innovative environment that drives growth and success.
Our company values open communication, continuous learning, and exceptional service delivery.
We support our team with ongoing professional development and clear career growth opportunities.
Our culture emphasizes accountability, diversity, and work-life balance to help every employee reach their full potential.
11. How to Apply
If you meet the above criteria and want to be part of a growth-oriented company focused on customer satisfaction, please send your resume to [INSERT EMAIL HERE] or apply online at [INSERT WEBSITE LINK HERE].
Need help filling this role? HireBus posts the ad, Iris interviews every applicant by phone before you do, and you decide who to hire. Start hiring now
Nearly every building you want already has a contractor, often one of the big makers, and it can leave only at set times. The sales manager decides where to compete, on what terms, and with what equipment the crews can support.
Never split up buildings with a competitor
Rival elevator companies meet at trade events and on shared jobs, and a quiet deal to leave each other's buildings alone can sound harmless. It isn't. In 2007 the European Commission fined the Otis, KONE, Schindler and ThyssenKrupp groups about 992 million euros. They had shared out lift and escalator installation and maintenance work and swapped bid prices in four countries. In the U.S., the Justice Department can prosecute agreements to divide customers or territories as crimes. Train every rep to keep prices, bids and accounts out of those talks. Source: European Commission: fines for the lifts and escalators cartels, IP/07/209 (February 21, 2007).
Contracts and modernizations need different pay rules
A maintenance contract bills every month for years. A modernization pays once, in stages. Pay both on one plan and reps chase whichever pays sooner. One fix: pay contract commission on the first year's billing as the building pays it, and modernization commission on margin as payments arrive. Say in the plan what happens when a building cancels early. Decide, too, who earns on a building when its first contract term renews.
Read the spec for the equipment it names
Elevator consultants and public owners often write the specs for maintenance and modernization bids. Some name one maker's controller or equipment, which can shut an independent out before pricing starts. Read each spec with the field supervisor. Send written questions or ask for an approved equal where the spec allows one, and pass on bids your crews can't support.
Build territories from buildings, not zip codes
A rep with a hundred buildings whose contracts all run another four years has little to sell this year. Give each rep a set of elevator buildings, with who services them and when each term ends. Balance the lists so every rep has buildings coming free each quarter. Recheck the lists every year as contracts renew and buildings change hands.
How much elevator service sales managers make
Sales managers who work for other building equipment contractors earned a median of $142,200 a year ($68.36 an hour) in May 2025, according to the Bureau of Labor Statistics. That’s below the $148,270 median for sales managers in all industries. About 430 of the 637,080 sales managers in that survey work for other building equipment contractors.
Under the template, the bonus tops out at one fifth of base salary. Even with the full bonus, the template's top pay stays under what BLS reports as the middle wage for this job at contractors that install and service elevators and other building equipment. The base starts below their bottom tenth.
Other building equipment contractors
$142,200$142,200 median Middle half $116,490–$170,530 10th–90th $93,680–$203,550
All industries
$148,270$148,270 median Middle half $100,360–$207,340 10th–90th $73,170–$290,540
$0k$50k$100k$150k$200k$250k$300k$350k
10th–90th percentileMiddle halfMedianAnnual pay, May 2025. Source: BLS Occupational Employment and Wage Statistics.
Annual pay by percentile
Group
10th
25th
Median
75th
90th
Other building equipment contractors
$93,680
$116,490
$142,200
$170,530
$203,550
All industries
$73,170
$100,360
$148,270
$207,340
$290,540
BLS doesn’t publish pay for elevator contractors on their own. These figures cover other building equipment contractors, which include them. Post a real range for your market in the ad.
The pay line in the template above is an example from our Role Blueprint. Set yours from these figures and what local companies pay.
Skills to hire for, and what you can teach
Hire for these
Has won buildings away from a maker's service arm, or led reps who did
Holds the line on discounts and nonstandard contract terms
Can tell when a bid spec was written around one maker's equipment
Coaches reps through long sales with several decision makers
Knows where talk with competitors must stop, and teaches reps the same
Teach these on the job
How each of your contract types is priced
The equipment lines your field supervisor will sign off on
How your CRM maps buildings to reps
Public bid steps for each state or city you bid in
The consultants and management firms in your market
Expect the CRM's pipeline and forecast screens, a building list showing each incumbent and contract end date, and proposal templates for maintenance, repair and modernization. Tell finalists whether they'll price modernizations themselves or hand that to the project manager.
Elevator service sales manager interview questions
Two of the 6 questions we'd ask, and what a strong answer sounds like. Ask every candidate the same questions, and rate each answer on your own before you compare notes.
Situational · Fair contract terms
A rep wants to win accounts with long auto-renewing terms and steep cancellation penalties the customer may not notice. What do you decide?
A strong answer: Requires clear disclosure and fair terms, explains the reputation and legal risk, and sets a team standard.
Behavioral · Coaching technical selling
Tell me about a time you taught a rep to sell a technical service they didn't fully understand at first. What did you do?
A strong answer: Paired them with field staff, built simple explanations, practiced and checked their calls.
Report new contracts, repair sales and modernizations on their own lines, each next to its own quarter from a year back. Set goals from the buildings coming free in each territory, not from a growth rate alone.
Revenue Growth
Sold revenue compared with the prior year: new maintenance contracts at their yearly value, repairs and modernizations. Net out the buildings you lost, so new sales don't hide cancellations.
Sales Conversion Rate
Of the proposals the manager judged qualified, how many signed, for each rep and for the team. Give takeover bids against other contractors their own row.
Customer Satisfaction Rating
Ask each new building's contact for a rating once the first full quarter of service ends. Then line the scores up by the rep who made each sale.
New Accounts Secured
New maintenance contracts signed each quarter, counted by building and by number of units, with the rep and the company you replaced. Units say more than signatures when buildings differ in size.
Career path
Sales representativeWins maintenance contracts and gets to know a territory's buildings.
Senior account managerHolds the largest management firms and public accounts.
Sales managerSets territories, prices and bid choices for the team.
General managerRuns sales, service and modernization for the company or a branch.
Who should sell modernizations at an elevator contractor?
Often the sales manager or one senior rep, with the project manager pricing the work. A modernization needs a layout, equipment quotes and an outage plan, which many contract reps haven't handled. Nothing goes to the owner until the manager approves its price and terms.
How much does an elevator service sales manager make?
Sales managers who work for other building equipment contractors earned a median of $142,200 a year ($68.36 an hour) in May 2025, according to the Bureau of Labor Statistics. The middle half earned between $116,490 and $170,530 a year. Pay also depends on your local market, experience and bonus terms.
Should new elevator sales reps ride along with mechanics?
Yes, for their first weeks. A day on a route shows what a maintenance visit covers, how a trouble call gets handled and what worn equipment looks like. Reps who have seen that work price contracts better and make fewer promises the field can't keep.
Which wins and losses should the sales manager walk the general manager through?
Contracts won and lost by unit count and by competitor, the reason behind each loss, your own contracts up for renewal, and open modernization proposals with their decision dates. Add the bids the team passed on and why. Over a year, the loss reasons show whether the problem is price, service or equipment the company can't support.
How do confined spaces figure in an elevator sales manager's site visits?
On site visits the manager may step into a machine room or look into a pit area with a mechanic present, never alone and never on top of a car. The template's 25 pounds is about a loaded sample case or a stack of bid binders. List those visits in the job post, and say where an accommodation request should go.
