A pest control sales manager hires, coaches and directs the reps who sell recurring service plans, termite protection and wildlife work to homeowners, at the door, by phone or after an inspection. They also set pricing and discount rules and track how many new accounts are still paying a season later.
By the HireBus team · Updated · Pay data: BLS, May 2025
Median pay, pest control companies · BLS, May 2025
Responsible for developing and executing effective sales strategies to drive revenue growth in the pest control sector. Provides leadership and coaching to a team of sales representatives to exceed company targets. Collaborates with cross-functional teams to align marketing, operations, and customer service initiatives. Plays a pivotal role in expanding market presence and ensuring high customer satisfaction.
2. Essential Duties and Responsibilities
Lead, motivate, and manage a team of pest control sales professionals to achieve and exceed targets.
Develop and implement innovative sales strategies and action plans for market expansion.
Analyze sales data and performance metrics to adjust strategies for continuous improvement.
Collaborate with marketing and operations teams to deliver exceptional client service and coordinated efforts.
3. Key Tasks / Daily Activities
Conduct daily team meetings to review progress, set priorities, and address challenges.
Provide ongoing coaching and mentorship to sales representatives through one-on-one and group sessions.
Monitor customer interactions, follow up on sales leads, and manage key account relationships.
Evaluate competitor activity and monitor industry trends to ensure the company’s competitive edge.
4. Key Performance Indicators (KPIs)
Revenue Growth Rate: Achieve a minimum of 20% growth quarter over quarter.
New Customer Acquisition: Secure at least 15 new accounts per quarter.
Sales Conversion Rate: Maintain a conversion rate of 30% or higher.
Customer Satisfaction Rating: Ensure service ratings exceed 4.8 stars.
5. Required Qualifications and Skills
Bachelor’s degree in Business, Marketing, or a related field.
5+ years of sales experience in the home services or pest control industry.
Proven track record of meeting or exceeding ambitious sales targets.
Excellent leadership, strategic planning, and communication skills.
6. Preferred Experience
Previous experience as a Sales Manager in the pest control or home services industry.
Demonstrated success in developing and executing effective growth strategies.
Familiarity with CRM software and modern sales performance analytics tools.
Extensive experience in building and nurturing strong client relationships.
7. Physical Requirements
Ability to work in an office setting as well as attend site visits and client meetings.
Occasional lifting of up to 20 pounds, if necessary.
Capacity to work in varying environmental conditions during field assessments.
Regular use of computers, mobile devices, and other technological tools.
8. Work Environment and Schedule
Typical work hours: 9 AM to 5 PM, Monday through Friday.
Occasional travel required for client meetings and industry events.
Hybrid work environment with both remote and on-site responsibilities.
On-call responsibilities during peak pest control seasons, as needed.
9. Compensation and Benefits
Base salary range: $70,000 - $90,000 USD per year.
Commission and bonus structure based on achieving and surpassing sales targets.
Comprehensive Health, Dental, and Vision insurance packages.
401(k) plan, paid time off, and professional development opportunities.
10. Company Culture and Overview
We are a forward-thinking, innovative company committed to delivering first-rate pest control services.
We foster a culture of collaboration, continuous growth, and excellence in all aspects of our business.
Our team values creativity, accountability, and a deep commitment to customer satisfaction.
We provide an inclusive and supportive environment where every team member can thrive and contribute.
11. How to Apply
If you meet the above criteria and want to be part of a growth-oriented company focused on customer satisfaction, please send your resume to [INSERT EMAIL HERE] or apply online at [INSERT WEBSITE LINK HERE].
Need help filling this role? HireBus posts the ad, Iris interviews every applicant by phone before you do, and you decide who to hire. Start hiring now
What makes pest control sales management different
In pest control, a sale has to survive its first service, route techs feed many of the leads, and some states limit what an unlicensed rep may say at the door. That shapes how the manager counts, coaches and writes scripts.
Count the sale at the first service
A signed plan isn't revenue until a technician has done the first visit. Some door and phone sales never get that far: the customer stops answering or turns the tech away at the door. The manager counts a sale only once that visit is complete, works the sold-but-not-serviced list within days, and shows each rep their own.
Two prices on every plan
Residential plans usually carry a first-visit fee and a recurring price. Reps like to waive the first fee to close, and a branch that waives it on every sale gives away margin it never gets back. The manager writes the waiver limits, the approval steps, and the price changes for bigger homes, heavy infestations or add-ons like mosquito service.
What an unlicensed door knocker may do
In California, an unlicensed person may solicit only for a pest control company registered with the state, and in just three ways: introducing the company, handing out its literature, and setting appointments for a licensed operator or field representative. They may not inspect or identify pests. They may not make claims about safety or how well a treatment works. They may not quote prices beyond those printed in company materials. The manager builds door scripts and training around those limits. Source: California Business and Professions Code section 8550.
Technicians see the leads first
Route techs spot termite mud tubes, chewed soffits and yards thick with mosquitoes on their regular stops. The manager sets up a quick way to pass those leads to sales, decides what credit or small bonus the tech gets, and tells them what sold. Techs stop sending leads that seem to disappear.
Put commission rules in writing
Cancels make commission plans tricky. California requires a written contract for commission pay. The contract spells out the math for each commission and when it is paid. The employee gets a signed copy, and the employer gets a signed receipt. The contract should settle the pest control cases: a plan cancelled after one visit, a termite renewal a year later, and when held-back commission is paid out. Source: California Labor Code section 2751.
How much pest control sales managers make
Sales managers who work for pest control companies earned a median of $89,900 a year ($43.22 an hour) in May 2025, according to the Bureau of Labor Statistics. That’s below the $148,270 median for sales managers in all industries. About 280 of the 637,080 sales managers in that survey work for pest control companies.
A base salary plus the commission and bonuses in the template. Some owners figure the team override only on accounts that stay active, not on signatures.
Pest control companies
$89,900$89,900 median Middle half $69,780–$134,760 10th–90th $60,840–$160,140
All industries
$148,270$148,270 median Middle half $100,360–$207,340 10th–90th $73,170–$290,540
$0k$50k$100k$150k$200k$250k$300k$350k
10th–90th percentileMiddle halfMedianAnnual pay, May 2025. Source: BLS Occupational Employment and Wage Statistics.
Annual pay by percentile
Group
10th
25th
Median
75th
90th
Pest control companies
$60,840
$69,780
$89,900
$134,760
$160,140
All industries
$73,170
$100,360
$148,270
$207,340
$290,540
BLS reports residential and commercial pest control companies together. Post a real range for your market in the ad.
The pay line in the template above is an example from our Role Blueprint. Set yours from these figures and what local companies pay.
Skills to hire for, and what you can teach
Hire for these
Has sold recurring pest or lawn plans and can show a new rep the pitch live
Spots from cancel reports which rep, branch or lead source sells accounts that don't last
Recruits and trains reps before swarm season, not during it
Says no to a waived first-visit fee when the numbers don't work
Plans sales pushes with operations so routes can absorb the new stops
Teach these on the job
Your plan tiers, add-ons and price sheet
Sales and cancel reports in your routing system
State license and ID card rules for your reps
Permit rules in the towns where your teams knock doors
How holdbacks and charge-backs work in your commission plan
Close rates, cancels and new recurring revenue come from your routing and billing system's reports. Door teams often add a canvassing app such as SalesRabbit or Spotio, which maps territories and shows each rep's doors knocked by day.
Pest control sales manager interview questions
They have their own page: 6 questions that test this job, what strong and weak answers sound like, and a work exercise to run with your finalists.
The team reviews these weekly, and the general manager sees them monthly. Build each branch's goals from its own results last year, not from the template.
Revenue Growth Rate
Net new recurring and one-time sales this quarter, after cancels, against last quarter. Also hold it against that quarter last year, because warm months outsell winter.
New Customer Acquisition
New accounts that completed their first service in the quarter, by rep and branch. Leave out accounts that cancelled before that visit, so the count matches what the routes actually picked up.
Sales Conversion Rate
Accounts sold divided by quotes given or inspections run, split by lead source: door knocks, inbound calls, web forms and technician referrals. Each source closes differently, so compare like with like.
Customer Satisfaction Rating
Average score from new customers after their first service, grouped by selling rep. A rep whose accounts score low may be overselling the plan.
Career path
Sales representativeCloses plan, termite and wildlife sales at the door or after an inspection.
Sales team leadRuns a small door or inspection team and breaks in the new hires.
Sales managerOwns recruiting, pricing limits and each branch's sales targets.
General managerOversees all branches and departments on the owner's behalf.
How should a pest control sales manager hand out leads?
Sort by territory first, so a rep who sells in a neighborhood keeps building it. Then sort by type: termite and wildlife inspections go to reps with the right training and any license your state asks for, and simple plan quotes go to the phone team. Review the split each month so one rep isn't fed all the easy leads.
How much does a pest control sales manager make?
Sales managers who work for pest control companies earned a median of $89,900 a year ($43.22 an hour) in May 2025, according to the Bureau of Labor Statistics. The middle half earned between $69,780 and $134,760 a year. Pay also depends on your local market, experience and bonus terms.
What should a sales manager settle with the rehash specialist?
Meet weekly over the lost-lead list. Set the age at which a quote passes from the rep to the specialist, the credit split when it closes, and the offers the specialist can make alone. Read the notes on why people said no. They're often the best feedback a manager gets on pricing and on what reps say at the door.
Where does sales stop and service start at a pest control company?
Sales signs new accounts. Service, which the operations manager leads, handles techs, routes, products and quality. The first service is the handoff. Settle in advance who calls a new customer whose first visit was missed, and how a cancel gets coded when poor service, not a bad sale, caused it.
Should a pest control sales manager have run a route or inspected homes?
It helps when they can read a proposal and catch what's wrong: a termite bid with no inspection notes, an exclusion quote that misses an entry point, or a plan sold for a pest it doesn't cover. Plenty of good managers learned that as technicians or inspectors. Where your state licenses the people who inspect and quote, check whether a manager who runs appointments needs that license.
