Deck and patio chief executive officer job description

A deck and patio chief executive officer chooses what the company builds and where it sells: decks, covered patios, pergolas and screen rooms, through in-home visits, a showroom or home shows. The CEO picks the decking brands the company backs and reports growth, margin and backlog to the owners or board.

Median pay, other specialty trade contractors · BLS, May 2025

$151,900 a year$73.03 an hour

Annual pay: 10th percentile $83,500, middle half $113,900 to $319,020, 90th percentile $392,040. Source: BLS Occupational Employment and Wage Statistics, May 2025.

Reports to
Owners or board of directors
Department
Executive Leadership
Schedule
Weekdays 8 to 6, more in peak season · Monday to Friday, 8 a.m. to 6 p.m., with longer weeks in peak build months, some travel and on-call for urgent issues
Also called
President · Founder and CEO · Managing partner · Chief executive

Deck and patio chief executive officer job description template

This is our Role Blueprint, word for word. Replace the highlighted fields and adjust the example targets and pay to fit your company.

Download as Word file

Deck & Patio Builders - Chief Executive Officer

Company Name:
[INSERT COMPANY NAME HERE]
Department:
Executive Leadership
Reports to:
[Owners or board of directors]
Location:
[INSERT LOCATION HERE]

1. Position Summary

Provides visionary leadership and strategic direction for the company’s operations within the deck and patio building industry. Responsible for defining strategy, securing high-value contracts, and ensuring overall profitability of the business. Acts as the primary decision-maker to drive growth, optimize efficiency, and maintain a competitive edge. Cultivates strong partnerships and represents the company to investors, partners, and clients.

2. Essential Duties and Responsibilities

  • Develops and implements the company’s strategic plan to achieve short- and long-term objectives.
  • Secures contracts and builds strategic partnerships to drive revenue growth and market expansion.
  • Oversees financial performance, ensuring profitability and sustainable business practices.
  • Leads the executive team by setting clear goals, monitoring performance, and fostering a culture of accountability.
  • Represents the company in industry forums, networking events, and critical client meetings.

3. Key Tasks / Daily Activities

  • Reviews daily performance metrics and financial reports to ensure operational targets are met.
  • Engages with key clients, vendors, and stakeholders to negotiate contracts and secure new business opportunities.
  • Coordinates with department heads to align project goals with strategic objectives.
  • Monitors industry trends and competitor activities to proactively adjust business strategies.
  • Participates in high-level operational meetings and provides transparent updates to the Board of Directors.

4. Key Performance Indicators (KPIs)

  • Revenue growth: Achieve a minimum year-over-year increase of 15%.
  • New contract acquisition: Secure at least 10 new contracts annually.
  • Profit margin: Maintain a net profit margin of at least 20%.
  • Customer satisfaction rating: Achieve a rating of >4.8 stars on client feedback surveys.

5. Required Qualifications and Skills

  • Bachelor’s degree in Business Administration, Construction Management, or a related field.
  • Minimum of 10 years of senior leadership experience, preferably in the home services or construction industry.
  • Excellent strategic planning, negotiation, and financial management skills.
  • Strong communication and interpersonal abilities to engage effectively with diverse stakeholders.
  • Proficiency in business analytics and performance management tools.

6. Preferred Experience

  • Experience within the deck, patio, or broader home construction/building industry.
  • Track record of successfully growing a business through strategic planning and market expansion.
  • Proven expertise in contract negotiation and securing high-value client relationships.
  • Familiarity with industry-specific project management methodologies and operational standards.

7. Physical Requirements

  • Ability to conduct site visits to construction and operational sites as needed.
  • Comfortable working in varying outdoor conditions including occasional exposure to heat or cold.
  • Capable of occasional travel to regional offices and project sites.
  • Able to manage prolonged periods of work in challenging environments when necessary.

8. Work Environment and Schedule

  • Typical work hours: Monday to Friday, 8:00 AM to 6:00 PM with extended hours during peak project phases.
  • Occasional travel required for client meetings, industry events, and site inspections.
  • On-call duties may be required in emergency or urgent business situations.
  • Collaborative office environment with frequent inter-departmental communication.

9. Compensation and Benefits

  • Competitive annual salary range: $150,000 - $250,000 USD, commensurate with experience and performance.
  • Performance-based bonuses and profit-sharing opportunities available.
  • Comprehensive Health, Dental, and Vision insurance plans provided.
  • 401(k) retirement plan with company matching contributions.
  • Additional fringe benefits including paid time off, professional development, and employee wellness programs.

10. Company Culture and Overview

  • At [INSERT COMPANY NAME HERE], we foster a culture of innovation, collaboration, and growth. Our team is driven by a passion for excellence and a commitment to delivering superior building solutions. We believe in empowering every employee to reach their full potential while contributing to a dynamic, inclusive workplace. Join us to drive progress in the deck and patio building industry and shape the future of home services.

11. How to Apply

If you meet the above criteria and want to be part of a growth-oriented company focused on customer satisfaction, please send your resume to [INSERT EMAIL HERE] or apply online at [INSERT WEBSITE LINK HERE].

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What a deck and patio CEO decides

Every deck is drawn for one yard, and most are sold in a few spring weeks. That shapes how the company sells, what it builds and which brands it stands behind.

  • Designers who sell, or sellers with a designer

    Some deck companies send one person who measures the yard, draws the deck in 3D at the kitchen table and asks for the sale. Others send a salesperson and hand the drawing to a design team, which adds a visit but puts a second pair of eyes on the permit drawings. The CEO picks the model, because it decides whom you hire, how commission works and how fast a lead becomes a signed job.

  • Where the contract gets signed

    Under the FTC's Cooling-Off Rule, a buyer may cancel within three business days a sale of 25 dollars or more made at home, or of 130 dollars or more at a place the seller rents short-term, such as a convention center or fairground. Home shows often run there. A sale that grows out of a buyer's trip to your permanent showroom, with the products on display, falls outside it. So where deals get signed changes the paperwork and the cancellation risk. Check state law too. Source: eCFR: 16 CFR Part 429, FTC Cooling-Off Rule.

  • Which decking brand to back

    Composite makers run contractor programs. Trex's TrexPro has three levels, Contractor, Gold and Platinum, with a labor warranty only members can offer and a member profile on trex.com that reaches homeowners. TimberTech announced in July 2026 longer labor warranty terms for its Gold and Platinum contractors, longest on complete systems. Joining shapes what sales pushes and which railings you stock, so it's the CEO's call. Source: Trex: Benefits of being a TrexPro.

  • Spring sells the year

    Plan for most signings to arrive once the weather warms and homeowners picture summer on a new deck. Crews can't build a season's sales in a few weeks, so those signings fill the build calendar for months. The CEO decides how to even that out: winter design visits with a spring start date, early-booking terms, or more crews. Set the growth goal from the crew days you can staff, not from lead counts.

How much deck and patio chief executive officers make

The closest BLS group for deck and patio chief executive officers is chief executives. Chief executives who work for other specialty trade contractors earned a median of $151,900 a year ($73.03 an hour) in May 2025, according to the Bureau of Labor Statistics. That’s below the $213,990 median for chief executives in all industries. About 490 of the 204,350 chief executives in that survey work for other specialty trade contractors.

Pay mixes salary, performance bonuses and profit sharing in the template. Its range starts near the BLS median shown for top executives in this contractor group, so expect a candidate who already runs a larger home improvement company to price toward its top.

Other specialty trade contractors
All industries
10th–90th percentileMiddle halfMedianAnnual pay, May 2025. Source: BLS Occupational Employment and Wage Statistics.
Annual pay by percentile
Group10th25thMedian75th90th
Other specialty trade contractors$83,500$113,900$151,900$319,020$392,040
All industries$75,700$129,540$213,990$356,200$507,730

BLS doesn’t publish pay for deck and patio builders on their own. These figures cover other specialty trade contractors, which include them. Post a real range for your market in the ad.

The pay line in the template above is an example from our Role Blueprint. Set yours from these figures and what local companies pay.

Skills to hire for, and what you can teach

Hire for these

  • Has run or grown a home improvement company that sells in the home
  • Reads backlog, close rate and margin by product line
  • Has negotiated programs and pricing with manufacturers or distributors
  • Has hired and kept a sales leader and an operations leader who work well together
  • Weighs a showroom, home shows and in-home visits by cost per signed job

Teach these on the job

  • Composite, PVC and wood decking lines and how each sells
  • How your design drawings become permit sets
  • Your lead sources and what each one costs
  • Each manufacturer program's terms
  • What your warranty promises and what callbacks cost

The CEO works from the CRM's backlog and close-rate reports, the job costing in your accounting system, and the 3D deck design software sales uses. Say in the ad which decking brands you install and whether you run a showroom.

Deck and patio chief executive officer interview questions

Two of the 6 questions we'd ask, and what a strong answer sounds like. Ask every candidate the same questions, and rate each answer on your own before you compare notes.

  1. Situational · Managing seasonality

    Most of your revenue comes in the warm months. How do you keep your best crews through the winter?

    A strong answer: Plans off-season work such as covered structures, repairs or prep, uses backlog to smooth the year, plans cash to carry key people, and talks openly with crews about the plan.

  2. Behavioral · Winning contracts

    Tell me about a partnership or large contract you secured, such as with a home builder, HOA or property manager. What did it take?

    A strong answer: Names the partner, what they needed, how terms were set so the work stayed profitable, and the revenue or referrals it produced.

All 6 questions and the work exercise

Deck and patio chief executive officer KPIs

Set targets with the owners or board from your own signed and built history, and judge them over a whole season rather than month by month.

Revenue growth
Track signed revenue and built revenue as two lines, each against the prior season. Spring signings turn into built revenue months later, so one number alone misleads.
New contract acquisition
Count signed agreements that bring repeat work, such as deck packages on a home builder's new houses or deck replacements across an HOA or apartment community. Single homeowner jobs count under revenue growth.
Profit margin
Net profit after overhead each quarter, broken out by product line so the owners can see whether decks, covers or screen rooms carry the company.
Customer satisfaction rating
Post-build survey scores and public review ratings, split by market and product line. Trace each low score to its cause: a sales promise, a schedule slip or crew conduct.

Career path

  1. Sales managerLeads the designers or salespeople and owns close rates.
  2. General managerLearns profit and loss by running a single deck market.
  3. Chief executive officerSets the sales model, product lines and brand partners.
  4. Investor or acquirerBuys into a contractor or a building products dealer.

Other roles in a deck & patio builders business

All 22 are in the free Deck & patio builders Role Blueprint Super Bundle, as Word files you can edit.

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Deck and patio chief executive officer FAQ

Should a deck company join more than one composite program?

Offering two brands gives homeowners choice and some cover if one maker raises prices or runs short. But each program has levels, and you climb by what that maker counts, so ask each one what moves you up. If it's volume with their brand, splitting your work can leave you at the entry level everywhere, without the better labor warranty to sell.

How much does a deck and patio chief executive officer make?

Chief executives who work for other specialty trade contractors earned a median of $151,900 a year ($73.03 an hour) in May 2025, according to the Bureau of Labor Statistics. The middle half earned between $113,900 and $319,020 a year. Pay also depends on your local market, experience and bonus terms.

Should we build a deck without a permit if the homeowner asks?

No. Skipping the permit leaves the homeowner and your company with a deck no inspector has checked, and an unpermitted deck can come up when the house is sold. Make permits a company rule the CEO owns, so no salesperson wins a job by offering to skip one. A homeowner who insists is a job to walk away from.

What does the template's line about challenging environments mean for a CEO?

For this job it means walking active builds and backyards in summer heat or a cold spring, and working a home show booth from open to close. Describe those duties in the posting, and state that you provide reasonable accommodation. Most of the CEO's week is still meetings, numbers and phone calls.

Should a deck company add paver or concrete patios?

It fits the backyard, and homeowners often want a patio at the foot of the stairs. But pavers and concrete need different crews, equipment and suppliers. One way in is to subcontract patios under your own contract, then bring the work in-house once there's steady volume for a crew. Have the GM confirm your license covers the work first.

Sources

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