A gutter rehash specialist calls and texts homeowners who got an estimate for gutters or guards but didn't buy, finds out what stopped them, and books a new visit when the timing is right. Most of the work is by phone from the office, timed to leaf season and spring rain.
By the HireBus team · Updated · Pay data: BLS, May 2025
Median pay, structure and exterior contractors · BLS, May 2025
The Rehash Specialist is responsible for revisiting and revitalizing lost leads to convert them into sales, thereby enhancing the company's revenue. This role plays a crucial part in maximizing sales opportunities by re-engaging prospects who initially showed interest but did not proceed with a purchase. The specialist's efforts directly impact the company's bottom line and contribute to sustained growth.
2. Essential Duties and Responsibilities
Re-engage with lost leads to convert them into sales, increasing revenue and customer base.
Utilize CRM systems to track and manage follow-up activities efficiently.
Collaborate with the sales team to develop strategies for lead conversion.
Analyze past interactions and feedback to tailor re-engagement approaches.
Provide detailed reports on rehash activities and conversion rates to management.
Maintain up-to-date knowledge of gutter installation products and services to effectively communicate benefits to prospects.
Use industry-standard communication tools to reach out to prospects (phone, email, SMS).
Ensure all customer interactions are recorded accurately in the CRM system.
3. Key Tasks / Daily Activities
Conduct daily follow-ups with lost leads via phone calls and emails.
Schedule and conduct weekly meetings with the sales team to review progress and strategies.
Update CRM records with notes from each interaction and update lead status.
Prepare weekly reports on re-engagement activities and outcomes.
Attend training sessions to stay informed about new products and sales techniques.
Participate in team meetings to discuss challenges and share success stories.
Identify potential improvements in the rehash process and suggest enhancements.
4. Key Performance Indicators (KPIs)
Lead Conversion Rate: Aim for a conversion rate of 20-30% from lost leads.
Follow-up Completion Rate: Achieve a 90% completion rate for scheduled follow-ups.
Customer Satisfaction Score (CSAT): Maintain a CSAT of ≥ 4.7/5.0.
Average Response Time: Ensure response time to leads is ≤ 24 hours.
30/60/90-day ramp expectations: Achieve 10% conversion in the first 30 days, 20% by 60 days, and 30% by 90 days.
5. Required Qualifications and Skills
High school diploma or equivalent; bachelor's degree preferred.
Proficiency in CRM software (e.g., Salesforce, HubSpot).
Strong communication and interpersonal skills.
Ability to analyze data and make informed decisions.
Proven ability to meet and exceed sales targets.
Familiarity with Microsoft Office Suite.
6. Preferred Experience
Previous experience in sales or customer service within the home services industry.
Experience with gutter installation products and services.
Background in lead generation or telemarketing.
Knowledge of sales strategies and techniques.
7. Physical Requirements
Ability to sit for extended periods while making calls and working on a computer.
Must be able to occasionally lift up to 20 pounds.
Comfortable working in an office environment with frequent phone use.
8. Work Environment and Schedule
Typical hours are Monday to Friday, 9 AM to 5 PM.
Occasional evening or weekend work may be required to reach prospects.
Primarily office-based with minimal travel required.
9. Compensation and Benefits
Base salary with performance-based commissions tied to conversion rates.
Bonuses available for exceeding sales targets.
Health insurance, retirement plan, and paid time off.
Payouts contingent on maintaining high CSAT scores and low callback rates.
10. Company Culture and Overview
At [INSERT COMPANY NAME HERE], we pride ourselves on delivering exceptional craftsmanship and customer satisfaction. We foster a culture of accountability and continuous improvement, where every team member is empowered to contribute to growth and success. Join us and be part of a dynamic team committed to excellence in the gutter installation industry.
11. How to Apply
If you meet the above criteria and want to be part of a growth-oriented company focused on customer satisfaction, please send your resume to [INSERT EMAIL HERE] or apply online at [INSERT WEBSITE LINK HERE].
Need help filling this role? HireBus posts the ad, Iris interviews every applicant by phone before you do, and you decide who to hire. Start hiring now
A lost gutter estimate often means not yet, not at that price, or not before the leaves fall. Every follow-up call and text still has to follow the calling rules.
Indiana keeps its own do-not-call list
Indiana's attorney general runs a state do-not-call list apart from the federal one and issues a new list each quarter. Home improvement contractors aren't among the exempt callers, and the 18-month customer exception covers only banks, state-licensed lenders and broadband providers. A call the homeowner asked for is exempt, so log each callback request with the date and who made it, and scrub Indiana numbers against the current list. Source: Indiana Attorney General: Do Not Call information for telephone solicitors.
Evening calls stop at 9
The template has the specialist call some evenings to catch homeowners after work. The FCC's rule lets these sales calls reach residential lines only from 8 a.m. until 9 p.m., by the clock where the person you're calling is. Set the dialer by each lead's location rather than the office clock, and stop the evening block on time. Source: eCFR: 47 CFR 64.1200, telemarketing and calling restrictions.
A stop reply ends the texts
Under the FCC's rule, texting back words like stop, end, revoke or opt out is a valid way to withdraw consent, and the caller has up to ten business days to honor it. You can't make homeowners use one set method to opt out. Mark the lead in the CRM the same day. The FCC took up changes in September 2026; check the current rule. Source: eCFR: 47 CFR 64.1200, telemarketing and calling restrictions.
The first fall overflow reopens the guard talk
A homeowner who passed on guards in April may pick up in October, after the gutters spill over in the first fall rain. Sort lost guard quotes by neighborhood and tree cover, and call before the leaves come down. Ask what has changed since the estimate, not whether they're ready to buy.
Some tried a guard themselves
Some homeowners pass on a guard quote to try snap-in guards from a home center. Don't run those down. Ask how they held up through the first leaf season and whether the homeowner wants a rep to take a look. If the gutters themselves sag or leak, the visit becomes a replacement estimate.
How much gutter rehash specialists make
The closest BLS group for gutter rehash specialists is telemarketers. Telemarketers who work for foundation, structure, and building exterior contractors earned a median of $17.09 an hour ($35,560 a year) in May 2025, according to the Bureau of Labor Statistics. That’s about the same as the $35,450 median for telemarketers in all industries. About 140 of the 58,430 telemarketers in that survey work for structure and exterior contractors.
Base pay plus commission on reopened estimates that close, with bonuses for beating targets. Payouts also hinge on how customers rate the work and how few callbacks follow, so a rushed resale that ends in a callback costs the specialist.
Structure and exterior contractors
$35,560$35,560 median Middle half $31,340–$36,720 10th–90th $27,540–$49,170
All industries
$35,450$35,450 median Middle half $29,640–$40,230 10th–90th $27,040–$50,350
$20k$30k$40k$50k$60k
10th–90th percentileMiddle halfMedianAnnual pay, May 2025. Source: BLS Occupational Employment and Wage Statistics.
Annual pay by percentile
Group
10th
25th
Median
75th
90th
Structure and exterior contractors
$27,540
$31,340
$35,560
$36,720
$49,170
All industries
$27,040
$29,640
$35,450
$40,230
$50,350
BLS doesn’t publish pay for gutter installers on their own. These figures cover foundation, structure and building exterior contractors, which include them. Post a real range for your market in the ad.
The pay line in the template above is an example from our Role Blueprint. Set yours from these figures and what local companies pay.
Skills to hire for, and what you can teach
Hire for these
A friendly phone voice that asks questions instead of pitching
Logs each call, text and opt-out in the CRM before moving on
Can hear no and call back months later at a better time
A basic sense of gutter sizes, guard types and why quotes differ
Follows calling rules without reminders
Teach these on the job
Your guard lineup and what each one handles well
Indiana's do-not-call list and your scrub routine
How to read a rep's estimate notes and photos
Your seasonal call calendar
Booking estimate visits on the reps' calendars
The job runs on the CRM, a phone line that keeps a record of every call and text, and a do-not-call scrub list. Ask candidates which dialers they've used and how they recorded opt-outs there.
Gutter rehash specialist interview questions
Two of the 6 questions we'd ask, and what a strong answer sounds like. Ask every candidate the same questions, and rate each answer on your own before you compare notes.
Situational · Reopening stalled quotes
You call a homeowner who got a gutter and guard quote in the spring but never booked. They say they'll just keep cleaning the gutters themselves. What do you say?
A strong answer: Respects their choice, asks what's changed since the quote, such as overflow or sagging, offers a gutters-only option or updated price, and leaves the door open without pressure.
Behavioral · Adjusting the approach
Tell me about a time your call script for old gutter or guard quotes wasn't working. What did you change?
A strong answer: Noticed it early from their own numbers, tested a change such as a new opening question, call timing or a simpler offer, told their manager and tracked whether results improved.
The template's rehash targets are guesses until you have data. Rework them once you've worked a full year of your own lost leads. Fall guard calls and spring gutter calls will close at different rates.
Lead Conversion Rate
Lost estimates the specialist reopened that turned into signed jobs, divided by all the lost estimates they worked. Count a sale once the deposit clears.
Follow-up Completion Rate
Scheduled follow-ups done on or before their due date, from the CRM task list. A call skipped because the number is on a do-not-call list counts as done, with the reason noted.
Customer Satisfaction Score (CSAT)
Survey scores from rehashed customers after install, read beside scores for first-time buyers. A gap can mean the resale promised something the first quote didn't.
Average Response Time
Time from a lead being marked lost, or a homeowner replying, to the specialist's first contact, using CRM time stamps.
30/60/90-day ramp expectations
Track conversion at each checkpoint on the leads the specialist actually worked, and compare it with what the desk did in the same months last year.
What does the rehash template's 20-pound lifting line mean?
It covers office tasks: moving a box of mailers or brochures, carrying a guard sample or a short gutter section to a meeting, and restocking the sample shelf. The job is mostly phone and desk work with little travel, and none of it involves ladders or install work.
How much does a gutter rehash specialist make?
Telemarketers who work for foundation, structure, and building exterior contractors earned a median of $17.09 an hour ($35,560 a year) in May 2025, according to the Bureau of Labor Statistics. The middle half earned between $31,340 and $36,720 a year. Pay also depends on your local market, experience and overtime.
Which lost gutter estimates should a rehash specialist call first?
Start with estimates a rep measured in the last few months, where the notes show the homeowner liked the plan but stalled on price, timing or a spouse. Next come guard quotes in leafy neighborhoods ahead of fall. Take homes that have since sold, and anyone who asked not to be called, off the list. Lost builder bids go to the sales manager, not rehash.
Should a rehash specialist change the price on a lost gutter quote?
No. Pricing stays with the rep and the sales manager. The specialist finds out what stopped the sale, then books a rep to update the quote if the house, the product or the price list has changed. An old quote may be out of date anyway, so let the rep confirm the number before the homeowner hears it.
What should a rehash specialist say when the homeowner hired another gutter company?
Thank them and ask how the new gutters handled the last heavy rain. If they're happy, ask whether they'd like a guard quote for the new system, or whether a neighbor might want an estimate. If they mention overflow or leaks, offer a rep visit, but don't criticize the other company's work over the phone.